A long silence…

It seems like absolutely forever since I’ve written a post here. I’ve started many with the intent to share good news but… it turns out that in each case I couldn’t.

We’ve had some fanatastically great news many different times during the last 8 weeks but because of confidentiality agreements with partners have not been able to announce anything at all. This really challenges my desire to live our corporate life with transparency i.e. to share what we are experiencing over the journey called “web 2.0 software startup”.

However, it is a fact of life that some business is best kept secret until the appropriate time to share the news so all I can say right now is …

“Watch this space!”

Turning the tables upside down

Upside down house courtesy of Telegraph UK

In the scheme of things we’ve had an interesting week so far. Some downer moments followed by some great highs. Sometimes you just have to turn the tables upside down, you have to create the momentum, the mindset and the attitude shift to make things work in your favour. Learn the lessons from the setbacks and focus on what you can turn into key wins.

Daryl has just come back from a great Ebay/PayPal conference in San Francisco where he managed to make HUGE inroads with the right people that will help FundRazr greatly, solve many of our problems and create a potentially brilliant partnership…… that’s all I’m saying for now. On top of that he wrote up a mind dump of all the critical areas we need to focus on and get done, which was luckily the same as the one floating around in my head and I’ve now prioritised so we can become more effective. It’s still daunting but then so many entrepreneurs feel the same way.

The testing this week has been invaluable – thanks to Zeenat, Vincent and Jamie, Troe, Chris, Nate and Dave! The same consistent feedback is coming through, the patterns are forming on what we need to tackle and improve straight off, and in addition some excellent ideas have been suggested – we’ll be prioritising those too.

Clearly one thing that is always on our minds is funding so that we can keep creating this kick ass application and change the game of fundraising and payments in the social network landscape. That’s why I got a great chuckle out of reading this from founder of OnStartups Dharmesh Shah, I particularly like no. 5:

10 Things An Angel Investor Will Never Say

1. I really want to support entrepreneurs — but just those that are going to make me money.

2. I dread having to explain your business idea to my spouse (who can veto any deal).

3. I don’t really have enough stake in your company to spam my network on your behalf.

4. I was lying when I said that some of my best friends were VCs.  Even VCs aren’t best friends with VCs.

5. I have no idea what the hell you’re talking about 50% of the time.  What’s a socially-semantic mobile platform for non-virtual currency mean?  (Oh, it’s an iPhone/Facebook payment app).

6. The other 50% of the time, you have no idea what you’re talking about.  Anti-dilution provisions in a termsheet are not about beer.

7. How the public market did last week does impact my decision making.

8. I like to invest in cool startups because it helps make up for high school.

9. I don’t understand what half the things in the funding agreement mean either, but I’m betting that most of them are to protect me, not you.

10. I really didn’t put the check in the mail the day I said I did.  I was golfing that day.  I sucked.

11. I’m in it to mostly have fun.  If I wanted to do unpleasant work, I’d have my own startup.

It’s come off the back of Venture Capitalists doing something similar

The A+ Alpha test

It’s a Friday afternoon and we’re about to head off for team drinks at So.Cial. Why? Well we think we deserve it. This week we unleashed our application, for the first time, into the hands of View from the top4 wonderful testers and the feedback was invaluable. Just observing them interact with the application was fascinating. Their suggestions, feedback, comments, criticisms, positive statements and actions were all recorded, noted and assessed.

Big thanks to Elizabeth, Kenzo, Sebastian and Debbie for giving us a whole heap of their precious time, energy and feedback. All this testing culminated in a feedback review meeting today with our team, which resulted in some clear actions, some fundamental changes to make and several key learnings. Plus a whole lot of white board action

Next week we have even more testers coming in and we’re loving it. The team know we have a long way to go but it’s such an incredible journey to be on.

Earlier in the week Daryl and I had the pleasure of using one of the Fasken Martineau boardroom’s with the best view (see in the photo on the left). It felt like being on top of the world. A feeling I hope will continue with FundRazr…

Daryl at the head of the table

Despite the beautiful distraction (note the green grass space on the new convention centre’s roof!), we did actually make great progress on better defining our revenue model and felt much better for having taken the time to discuss and debate the key issues.

In the meantime I just loved this video of Ali G pitching a novel idea for dealing with sticky dripping ice-cream – remind me never to pitch to Donald Trump like he does!

Great news for a Friday afternoon…

It seems like forever since I posted my thoughts here – perhaps an unfortunate side effect of all the great things happening in our business that have been consuming my time…

Justin Smith reports today on his InsideFacebook.com blog that Facebook is planning to release “in the coming weeks” some major enhancements to their Applications Directory.

The features most important to us are:

  • The application directory is easy to find and applications are easier to locate within it.
  • The application’s About Page will now have the look and feel of a Public Profile page. This will improve the experience and familiarity our customers have with Public Profiles in general across all applications. Given that we run within Public Profiles, this is a big win for us i.e. free training.
  • Each application’s profile will support a Stream. This allows us to conveniently communicate with the users of our application from one central location.
  • The application directory will show each user applications their friends use. This will likely increase the viral spread of our application.
  • Applications “verified” by Facebook will have greater promenence in the directory. Given that we intend to have our app verified this will be a great thing for us.

These changes show Facebook’s commitment to applications and their desire to make their customers’ experience of locating and installing applications more professional.

I like it.

Thunderbirds are going for launch

Courtesy of Nasa

Courtesy of Nasa

Software development is a fascinating realm, and I’m continually learning all the nuances involved in agile product development, iterations, technical specs and time to market.

I’ve read several blogs and been to some fascinating technology events where `crossing the chasm’ from early adopters has been discussed. It seems there are lessons to be learned everywhere and many of them the hard way.

This is particularly timely as we countdown to our beta launch in July. We’re all keen to get our application into the hand of real users for testing, feedback and improvements. Just to see how customers first react to FundRazr, their ease of navigation and flow through the steps and their user preferences will all be closely observed.

Reading one of my favourite blogs OnStartups I picked my fave favourite key points he had to make about launching:

1. Wimps wait.  Revolutionaries release early.

2. Don’t hug your software too hard.  If you love it, set it free.

3. You will more often regret when you were reluctant than when you released.

4. To succeed, you need to be remarkable.  To be remarkable, you actually have to release something.

5. No heroes and legends are created by software that almost shipped.

We’re totally driven right now and all working super hard to make this happen. We need to be given the competitiveness of this market and the rate at which technological improvements are being made.

Leveraging the Monday morning Mocha

leverageToday is important for two reasons.

  1. I had my first coffee infused drink of the year. After 4 hours of Frisbee tryouts yesterday my body is feeling it and the team suggested I have a mocha to provide me with the kick start I need for this  full on week ahead of us.
    This includes a proposal plan for a prospective partner alliance, our first customer sales brochure targeted at the political market to present at the Liberal party conference, and continuing on with the New Ventures BC competition and business plan completion.
  2. The word leverage is totally justifiable! Daryl & I have been accused of overusing the word `leverage’ when we discuss the FundRazr business model. However Eric Ries blog post talked all about leverage in product development. It may be a dirty word in finance right now, as he pointed out, but for us it’s fundamental.

Quoting Eric directly leverage is:` a force that allows startups to build products at parity with much larger companies – cheaper and much faster. It’s a key lean startup concept.
The idea of leverage is simple: for every ounce of effort your product development team puts into your product, find ways to magnify that effort by getting many other people to invest along with you.’

We’re building momentum every week right now and it often seems overwhelming but our small team is definitely up to the task and continue to impress me with the dedication they show to developing a quality product and meet the beta testing deadline.

If only the weather outside wasn’t so gorgeous and tempting right now!

The results are in and the winner is…

From the end of November 2008 through to 1 April 2009 we had 136 wonderful people respond to our online survey. Creating this survey was a long and arduous task, but the results we received and the rich information we collected were definitely worth the time & effort!

So thank you to our friends & family, colleagues and acquaintances,  and whoever else got sent the link and filled in our survey. You have all contributed so much by allowing us to gain insights on your trials and tribulations in managing the collection and payment of team/club fees, fundraising and donations!http://skattertech.com/media/2007/09/apple-ipod-touch.jpg

And the lucky winner of an Apple iTouch is Nicole Cozens in the UK.

Congratulations Nicole. I’ll be contacting you about receiving your prize today.

I’ve summarised the key research results below, and one thing is for sure, there is a huge amount of pain, time and effort that goes into managing the financials of teams and groups and not one solution that addresses everyone’s needs adequately. FundRazr aims to be that solution.

Overview:
Respondents are aged between 18-54 with 83% belonging to a club or team and 63% paying fees for themselves and 11% paying for others as well.
The majority (62%) were players/ members of a team/club, followed by captain, organiser & coach respectively (as indicated in piechart).
The most common sports played by respondents included soccer, hockey and ultimate Frisbee and over 20% of those respondents played at least one other sport.

Fee collection:

  • Fees paid by respondents include an individual fee (71%) & team/club fee portion (48%) paid annually, equipment/ outfits (77%), travel/accommodation (77%)  & tournaments (68%) paid monthly, quarterly and as you go and gifts/awards (33%).
  • These fees generally ranged from US$20-200 on average
  • The fees are paid to a Club treasurer (33%), Team manager (20%), Sports association (20%) and a sports facility (11%). This means the majority of payments and collection are going through one person.
  • Cash is the most common method used to collect payment for fees owed (57%), then cheques and online methods (21% respectively)
  • Fees are received via set payments, `in full and upfront’ and random amounts during the season
  • Excel is the main method used to manage the fee collection and tracking, few teams use rostering systems such as Pointstreak, HappyTC and Rosterbot.
  • Average times spent on managing fees per month was at least 2 hours and up to 20 hours

Fee payment:
Cash is the common form of payment (63%), then cheque (42%), followed by bank transfer (42%), credit card (31%) and online payment tools (30%).
However the preferred payment method is bank transfer (particularly in the UK), credit card and online payment tools (in North American responses) such as PayPal

Fundraising:
Of the respondents surveyed 25% are involved in fundraising on behalf of their team/club and this is done predominantly via events or raffles. Money raised by individuals generally goes towards the club or team. Donations are mainly paid by cash (45%) followed by cheque (24%) and come from friends and colleagues primarily then family, general public and sponsors.

Donations:
Personally 60% of respondents have donated online with the most common donation amounts being  US$20/50 or 100. Donations were paid direct to cause/charity websites of which many respondents couldn’t recall.
Online habits:

  • Facebook was by far and away the most frequently and commonly used social network application
  • Email is the most common form of communication, especially via Google or Yahoo groups
  • Approximately 50% of teams/clubs have a website, 35% have a FaceBook group or profile and 35% use a registration system.
  • 84% surveyed buy online using credit card, PayPal (50%) then debit card (39%)
  • 100% of respondents would happily pay a transaction fee of 0-4%  for online payments

Thanks once again to all involved, you’re shaping the future of our business!